Segment Documentation

Learn about Segment, plan and work through a basic implementation, and explore features and extensions.

Integrate the tools you need for analytics, growth, marketing, and more.

Prevent data quality issues with a tracking schema and enforcement with Protocols.

Build audiences and journeys from real-time customer data to personalize experiences on every channel.

Keep customer data private with Segment's data discovery and policy enforcement tools.

Use Track, Page, Identify, and other Segment tracking calls.

Save time by letting Segment calls collect information for you.

Use our business-case specs to ensure that your tools get the most from your data.

The basics of your Segment implementation.

Over a dozen how-to guides that help you accomplish common tasks.