Featured resources
5 Tried & True Customer Retention Campaigns + Templates
In this guide, we walk through 5 effective customer retention campaigns, with easy-to-use templates to help you implement these campaigns seamlessly.
7 Ways to Prepare for a Cookieless World
This guide explores seven ways to pivot from third-party cookies to higher quality, first-party data, which enables businesses to offer more personalized customer experiences.
Beyond the basics: Personalization tactics that actually convert
This guide goes beyond fluffy best practices to help companies navigate the complexities of personalization at scale.
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Unlocking the Patient Profile: How to use real-time behaviors to build sustained care journeys
In this interactive session, we demonstrate how Segment helps healthcare organizations, like Allergan, collect, unify, and activate patient behaviors across channels to enable real-time, personalized journeys, all within a HIPAA-eligible platform.
7 Ways to Prepare for a Cookieless World
This guide explores seven ways to pivot from third-party cookies to higher quality, first-party data, which enables businesses to offer more personalized customer experiences.
How to Fuel Efficient Growth with AI-driven Personalization
In this interactive session, we’ll demonstrate step-by-step how Twilio Segment’s leading Customer Data Platform (CDP) helps to collect, clean, and activate data so businesses can leverage AI applications to their fullest potential.
Customer Data Maturity Book
A step-by-step guide to making the most of your customer data platform
The Buy-In Blueprint: Unlocking Support for New Technology
Seven crucial ways to make cross-functional tech buying decisions easier and a win/win for both marketing and engineering teams.
The Customer Engagement Stack
This guide covers how a data-driven Customer Engagement Stack, with a CDP at its core, can transform organizations – unleashing the potential to create more meaningful customer experiences, drive business growth, and establish a competitive edge.
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